Google review desk for HVAC · Plumbing · Electrical · Roofing

Stop renting leads.
Own the map.

Every job you finish should push you up Google Maps. ReviewCrew asks every happy customer for a review, answers every review within 48 hours, and flags the bad ones to you first — so the next call goes to you, not the shop with 400 reviews.

  • No fake reviews. Ever.
  • Replies within 48 hours
  • You approve anything sensitive
  1. Summit Air & Heat 4.8 ★★★★★ (412) HVAC contractor · Open 24 hours
  2. Precision Comfort Co. 4.6 ★★★★★ (268) HVAC contractor · Closes 6 PM
  3. BlueLine Heating 4.7 ★★★★★ (190) HVAC contractor · Closes 5 PM
  4. Your Shop You 4.2 ★★★★★ (37) HVAC contractor · Open 24 hours
New 5★ reviewReply drafted in your voice
Review ask sentMaria G. · job complete

Illustration. Results vary by market.

HVAC★Plumbing★Electrical★Roofing★Garage Doors★Pest Control★Water Heaters★Cleaning★ ★★★★★★★★

The treadmill

You're paying for leads that don't pick up.

Local Services Ads run $150–$280+ a lead in most metros. Here's what a normal week looks like.

This week's lead bill $0 0 jobs booked
  1. MonWrong service area$187Wasted
  2. TuePrice shopper — hung up at the diagnostic fee$214Wasted
  3. TueNever answered the callback$163Wasted
  4. WedAlready booked the shop with 400 reviews$241Wasted
  5. ThuSpam call — dispute denied$198Wasted
  6. FriReal customer. Booked.$176Booked

Monday, the meter resets to $0. Nothing you paid for stays.

Illustrative week. Your lead costs and outcomes will differ.

Your happy customers go quiet.
Your angry ones never do.

01

The great job nobody hears about

You fixed the AC at 9 PM in July. They were thrilled. They'll tell their neighbor — and never tell Google.

02

Silence looks like nobody's home

Homeowners read your replies. A 1-star with no answer tells them more about you than twenty 5-stars.

03

The map pack rewards whoever asks

Review count, rating and freshness all feed local ranking. The shop that asks every customer, every time, pulls ahead and stays there.

The flip

Leads reset every month. Reviews don't.

Ad spend buys calls this month. A review you earn today keeps showing up in search next year, answering the question every homeowner has: can I trust these people in my house?

  • Paid leads: back to zero every month
  • Reviews: stack up and keep working
Month 1Month 6Month 12
Illustrative, not a forecast.

How the desk works

What happens after every job.

01

A job wraps up

Your tech finishes. The customer is happy. This is the moment most shops let slip away.

Job complete2:41 PM
Condenser fan motor replaced
Maria G. · Cedar Park
02

The ask goes out

A short, personal email while they're still happy. Every customer gets asked, not just the ones you think will say nice things.

Thanks for choosing us, Maria
Would you share how today went? It helps neighbors find a shop they can trust.
Leave a Google review
03

A real 5-star lands

Written by your customer, in their words. We never write, buy or filter reviews.

MMaria G.★★★★★
"Came out same day in 104° heat. Explained everything, fair price. Our go-to now."
04

Reply drafted in your voice

Every review gets a thoughtful, specific reply within 48 hours. Not a copy-paste "Thanks for the review!"

Owner replydraft
Maria, thank you. 104° is no joke, and we're glad Luis got you cool again the same day. We're here whenever you need us.
05

You stay in control

Low-risk positives post under your rules. Anything sensitive comes to you first. One tap to approve.

2 replies readynow
EditApprove
06

You climb

More reviews, fresher reviews, every one answered. That's what gets you into the top three.

Your Shop#1
Summit Air#2
BlueLine#3

The 1-star at 11 PM

Bad reviews don't wait for business hours. Neither do we.

A negative review is flagged, escalated to you, and paired with a calm, professional draft, so you're never replying angry at midnight. You decide what goes live.

  • Escalated to you with context
  • Draft that owns the problem and takes it offline
  • Nothing posts without your OK
DDana R.★★★★★11:04 PM

Tech showed up 3 hours late and nobody called. Wasted my whole afternoon.

Flagged as sensitive · sent to owner for approval
Draft replyReviewCrew

Dana, you're right, and I'm sorry. Showing up three hours late without a call isn't how we run things. I've talked with our dispatch team about what went wrong. I'd like to make it right. Please call me directly. — Mike, Owner

Approve & post Edit first

Where your money goes

Renting attention vs. owning trust.

Paying per lead

  • Spend resets to zero every month
  • You pay for wrong numbers and tire-kickers
  • Competitors can outbid you tomorrow
  • Stops the second you stop paying

Building your reviews

  • Every review keeps working for years
  • Shows up at the exact moment someone's choosing
  • Nobody can buy your track record overnight
  • Makes every ad dollar you do spend convert better

Pricing

Less than one bad lead a week.

Straight monthly pricing. Every plan starts with a free Review Gap Audit.

Desk Lite

For solo and small shops that need steady asks and solid replies.

$197/mo

  • Review request playbook (email-first)
  • Reply drafts for every new review (business hours)
  • Monthly Review Gap scorecard
  • Owner approval workflow
Start with a free audit
Most shops start here

Desk Pro

The full desk for multi-crew operators who want to own their market.

$347/mo

  • Everything in Lite
  • Priority replies in under 48 hours
  • Negative-review escalation playbook
  • Google Business Profile post drafts & freshness
  • Competitor watch on your scorecard
  • Multi-location / multi-crew + VIP channel
Start with a free audit

One-time setup: $297 (profile intake, competitor baseline, reply style guide, request templates). Waived on annual prepaid Desk Pro.

We will never fake a review.

We don't write reviews. We don't buy them. We don't "gate" customers so only happy ones get asked. Every review on your profile comes from a real customer after a real job, the way Google's policies and the FTC's rule on fake reviews require. Your reputation is the one asset you can't afford to risk.

FAQ

Straight answers.

Still unsure? The audit is free and there's no hard sell.

Do you fake reviews or buy 5-stars?

No. Never. We never create, buy or fabricate Google reviews, and we never gate requests to hide unhappy customers. We help you ask real customers after real jobs, and we draft authentic replies.

Who is ReviewCrew for?

Home-service businesses that win work from Google Maps and Local Services Ads: HVAC, plumbing, electrical, roofing, garage doors, pest control, cleaning and similar trades with a Google Business Profile.

What's in the free Review Gap Audit?

A scorecard comparing your rating, review count, reply rate and profile freshness against three local competitors. It comes with a plain-English read on what the gap is costing you and a clear recommendation.

Do I have to approve every reply?

You set the rules. Positive, low-risk replies can post under your style guide. Negative or sensitive reviews always come to you before anything goes live.

Why email first for review requests?

Email works from day one. Texting customers requires carrier (A2P) registration; once your number is registered we can add text timing to the playbook. Always permission-aware, never spam.

How fast can we start?

Your audit comes back in a few days. After signup, the desk is typically live within a week: style guide, request kit, reply workflow and your first report.

What's the setup fee for?

The $297 one-time fee covers profile intake, your competitor baseline, reply style guide, request templates and desk configuration. It's waived on annual prepaid Desk Pro.

Free Review Gap Audit

See exactly how far behind you are. Free.

We'll score your Google profile against the three shops beating you in the map pack, and show you what it'd take to pass them.

Sample scorecardYou vs. top 3 avg.
Rating4.24.7
Total reviews37290
Reviews last 90 days231
Reply rate8%74%

Request your audit

About 2 minutes. We'll email your results.

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